You may read that title and say “I know this already, I use KPIs, All. The. Time.” But do you? A lot of people treat KPIs (Key Performance Indicators) and Metrics as the same thing. BUT THEY ARE NOT.
Chapman Cubine and Hussey
CCAH is one of the most renowned, award-winning full service direct marketing firms in the nation, addressing the needs of both non-profit and for-profit clients.