2014 Bridge Conference logo

Join CCAH at the 2014 Bridge Conference

2014 Bridge Conference logo

CCAH is proud to be part of the 9th Annual Bridge to Integrated Marketing & Fundraising Conference, which will be held this week at the Gaylord National Hotel and Conference Center at National Harbor, MD. The Bridge Conference is widely known for offering the finest cutting-edge educational programming available to fundraisers and direct marketers.

Pete Carter

Today’s Marketing Agency Must Be a Driving Force

Pete Carter

By Pete Carter, Principal and Senior Vice President | Republished from Direct Marketing News | Most agencies began using traditional media like direct mail and print, but social media and mobile are evolving quickly and must be reflected on every marketing agenda. Smart agencies are adapting to the times and offering clients a multichannel approach.

MADD

CCAH Welcomes a New Member to the Family: Mothers Against Drunk Driving

MADDby Kim Cubine, President | We are excited to announce that CCAH has been selected to oversee the direct marketing efforts of Mothers Against Drunk Driving® (MADD). In this role, we will be designing, implementing and evaluating comprehensive, multichannel, integrated fundraising campaigns to support the important work this nonprofit does.

Pete Carter

Thank you—from the boardroom to the mailbox AND the inbox

Pete Carterby Pete Carter, Principal and Senior Vice President | We’re all pretty familiar with the traditional direct mail acknowledgment. The DMAW’s March Lunch and Learn featured a discussion of best practices for direct mail thank-you packages. Acknowledgment mailings make donors – returning and new – feel special. Another option for reaching out to donors is the electronic acknowledgment, an area where CCAH is at the leading edge of innovation.

Kim Cubine

CCAH and City of Hope Win Hubbies’ 2014 Courageous Client Award

Kim Cubineby Kim Cubine, President | It is with great pleasure that I share the news that CCAH’s “I Am a Cancer Survivor” campaign on behalf of City of Hope won the Hubbies 2014 Courageous Client Award. Daniel Kamas, CCAH Senior Strategist, accepted the award at the March 31st awards ceremony.