Goals include expanding monthly giving and increasing donor retention through new multi-channel fundraising efforts
Chapman Cubine Adams + Hussey (CCAH), a full-service direct marketing firm serving global nonprofit organizations, today announced that the National Wildlife Federation (NWF) has chosen the company as its direct marketing agency of record. CCAH will be responsible for developing and implementing NWF’s multi-channel fundraising initiatives to help increase the organization’s revenue, expand monthly giving and improve donor retention.
The NWF selected CCAH due to the company’s proven success creating attention-getting, actionable fundraising campaigns leveraging direct mail and online channels. As part of the direct marketing initiatives, CCAH will also be responsible for developing monthly mission appeals and new donor acquisition packages.
“We were highly impressed with CCAH’s ability to create strategies across multiple marketing channels to deliver exceptional results for their clients,” said David Jorgensen, the NWF’s senior director of membership. “After evaluating a number of companies, we felt CCAH’s seamless, integrated approach is just what we need to help our direct marketing efforts reach new heights.”
The NWF is America's largest conservation organization, working with more than 4 million members, partners and supporters in communities across the country to protect and restore wildlife habitat, confront global warming and connect with nature.
Pete Carter, principal and senior vice president with CCAH, said “We are proud to add the National Wildlife Federation to our client base and welcome the opportunity to partner with the organization and drive its fundraising efforts. The entire CCAH team looks forward to sharing our multi-channel marketing expertise with the NWF in an effort to meet its growth goals.”
ABOUT THE NATIONAL WILDLIFE FEDERATION
The National Wildlife Federation is America's largest conservation organization. NWF works with more than 4 million members, partners and supporters in communities across the country to protect and restore wildlife habitat, confront global warming and connect with nature. For more information, visit www.NWF.org.
ABOUT CHAPMAN CUBINE ADAMS + HUSSEY
For more than 25 years, Chapman Cubine Adams + Hussey (CCAH) has been on the forefront of the ever-changing direct marketing industry with award-winning innovations in direct mail, telemarketing, online and mobile integration. The company’s team of seasoned strategists and creative developers has delivered results for some of the largest and most recognized non-profit organizations worldwide. CCAH has offices in Arlington, VA and San Francisco, CA. For more information, visit http://CCAH.com.
FOR MEDIA INFORMATION:
Please contact Erin Hatfield at 919-678-9200 or ehatfield@dprgroup.com.
