A week ago today our VP of Digital, Brenna Holmes did a "Tech Tuesday" webinar with 4Good - a fantastic nonprofit community resource - called Surround Sound Fundraising Campaigns. If you weren't able to join last week, you can download the slides and listen to the recording on Brenna's 4Good profile page linked above.
CCAH Blog: Industry Voices
By Brenna Holmes, Director, Interactive Department | Testing is a vital part of successful nonprofit fundraising and thus of everything we do at CCAH and so we were happy to have the chance to do a webinar with the great folks at Change.org all about the importance of testing. (And I even got to use a cartoon about statistical signifigance! ... does it get better than that?!)
The CCAH team is full of subject-matter experts across a number of direct marketing topics. In fact, we like to fancy ourselves multichannel know-it-alls, and we waste no time sharing our vast knowledgewith our clients and the direct marketing industry as whole to help everyone achieve their organizational goals.
Keeping up with new techniques and best practices can be overwhelming for nonprofits, especially when they don’t have a team of experts in their corner. The new GrowYourBase.org, an exciting venture from Salsa Labs, helps nonprofit professionals can train and become certified in attracting new online supporters. GrowYourBase.org offers a free (yes, FREE) 12-class certification program for practitioners new to the nonprofit direct marketing industry or those seeking the best practices for increasing their organization’s online support base.
Did you know the largest percentage of online giving occurs during the last three months of the year? Well, now is the time to sharpen your focus on multi-channel outreach and assure a successful year-end campaign with a free webinar on the elements of multi-channel fundraising campaigns! CCAH has partnered with Avectra to produce “Elements of Multi-channel Fundraising: Outreach Redefined,” a free webinar to be held Wednesday, October 24.
By Brenna Holmes, Director of the Interactive Department