CCAH Blog: Industry Voices

Bon Appetit! Fine Dining Techniques Can Engage Nonprofit Donors

Posted by Jenny Allen on Apr 14, 2016 12:05:16 PM

All good fundraisers know that a successful direct response program relies, in part, on establishing strong relationships between donors and organizations. To do this effectively, we have to understand why donors are motivated to give in the first place—and then find ways to appeal to their unique motivators and needs.

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