CCAH Blog: Industry Voices

Does Your Email Program Pass the Test?

Posted by Admin CCAH on Aug 28, 2014 2:08:00 PM

By Damien Shirley, Account Executive | Right now, more emails are being sent than ever before. 240 million emails are being sent every minute, while your average email user receives roughly 140 messages per day.

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Christmas in July: Prospecting Tips from Santa Claus

Posted by Admin CCAH on Jun 24, 2014 12:05:00 PM

By Rodney Smith, List Coordinator | He has devised and refined a way to reach millions of people effectively and efficiently. He can rank and sort thousands of recipients with ease. His name is Santa Claus, and once a year he takes on the world.

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Today's Marketing Agency Must Be a Driving Force

Posted by Admin CCAH on Jun 19, 2014 4:28:00 PM

By Pete Carter, Principal and Senior Vice President | Republished from Direct Marketing News | Most agencies began using traditional media like direct mail and print, but social media and mobile are evolving quickly and must be reflected on every marketing agenda. Smart agencies are adapting to the times and offering clients a multichannel approach.

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