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cross channel marketing (26)
direct mail (56)
direct marketing (56)
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strategy planning and tracking (39)
supporter loyalty (35)
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Blog Roll
Happy Donors
Donor Power Blog
The Agitator
Jewish Donor Blog
Community Organizer 2.0
GIFT - Grassroots Institute for Fundraising Training
NTEN Blog
Sean Triner's blog
The Nonprofit Blog Exchange
SOFII
Otis Regrets... Or Not
The Chronicle of Philanthropy Blog
A Small Change
Getting Attention
CCAH Blog: Industry Voices
Current Articles
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Class Wars in Our Mailboxes
CCAH’s Takes Work with Relief Organizations to New Heights!
BACON, the new SPAM?
It's Not Easy Being Green. Or is it?
Green Premiums - Oxymoron or Actuality?
Digital, Mobile, and Social – Oh My! Here comes Innogive & NTC 2012.
Want to learn how to successfully fundraise online?
Using Media to Implement Global Change
Secrets to Success: Nonprofits and Online Video
DMA Nonprofit Conference: Beating the long-standing control
6 Levels of Permission-Based Email: Marketers Find More Than Six Degrees of Separation Between Double Opt-in and Opt-out Lists
CCAH leaders to share knowledge at DMA Nonprofit Conference
Will your email win best dressed at this year’s Oscar party?
OMG, Acronyms Rule!
The $5,000 Question: Finding the Right Ask Using Predictive Data Analysis
CCAH Gives Back
Bridging the gap between mail and online fundraising
The Great Debate: Channel Wars
It’s not easy being green: sustainability and you
How To: Image Resolution
The Role of Marketing Channels on Fundraising for the 2012 Election
Who are these people? Understanding your donors with data overlays
It’s Never Too Late to Integrate
Bringing sexy back: Direct mail production & tracking
The Future of Direct Marketing, Part 3
The Future of Direct Marketing, Part 2
The Future of Direct Marketing, Part 1
Improve Your List Management and Acquisition Program!
National Postal Update - Mail Service Delays
It's Not Direct Marketing if You Can't Track It!
Update: April 17 Nonprofit direct mail postage rates will go up
URGENT: Mail Service Update. Service Slow & Stopped in Some Places
The Assorted Pleasures of Focus Groups and M&Ms
Direct Mail Design Tips Illustrated
Don't be a direct mail cowboy! You have resources around you, use them!
Are you thinking of raising your membership dues?
Giving Thanks: (For Donor Friendships – with Benefits)
What does integration mean to you?
The Pros and Cons of Premiums
Sustainers: Still Taking Checks?
Create Donors - Not Addicts
Set your Activists Free
Lies, Damned Lies, and Statistics
When Sharing Pays Off: Finding Donors through Co-ops
The Four “Golden Rules” of Major Donor Direct Mail
Top Three Tips for Working with a Graphic Designer
Don’t Sign that Pre-Nuptial Agreement!
Monthly Giving Around the World
When to use Proprietary Change of Address
The Good News About Telemarketing
What are YOU Afraid of?
Subject Lines Matter
The “F-word” and Five Other Words to Get a Rise Out of Your Online Donors
How Direct Marketing Testing is like Star Wars
Testing: Proving women are easy and cheap!
Lucky Number 7! Top Seven Ways to DECREASE Direct Mail Production Costs
Social Media Case Study: Facebook plus integrated marketing helps raise $950,000
10 Must Ask Questions About Your Direct Marketing Program
Dear Jim : The Importance of Professional Proofreading
Donor Complaints? Listen and Learn!
Think Small : Heresy, you say? Not when overwhelming donors might work against you.
A Look at Style: Why Nonprofit Fundraising Packages Look the Way They Do
Showing Appreciation for Mom … And Your Donors
Dear Jim... - A New Monthly Nonprofit Fundraising Blog Series -
The Top 10 Things I Learned During My First Year in Direct Mail
New Member Strategies For Your Nonprofit
How Do They Do That?! The Ins and Outs of Recycled Paper
Contextualizing Your Data
Grappling With Writer’s... Um ...
Five Things YOU Need to Know Before You Mail Anything
Around the World in 11 Seconds
How to Stand Out, When the Whole World’s Irish.
The Best Lists in Prospecting Are Free!
DMAW’s Innovative Formats Inventive Techniques Seminar wrap-up
What is better than watching Shaun White win the gold?
My Ongoing Love Affair With Direct Mail
Direct Marketers: Can’t We All Just Get Along?
Donors: Turn Doubters Into Believers
Tales of Nudists & Onions. Part 2
Tales of Nudists & Onions. Part 1
R-E-N-E-W-A-L
’Twas the Week Before Christmas
Planned Giving Primer
Yada, Yada, Yada
Do You Just Love Me for My Money?
Don’t Write Off Direct Mail
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